Why a 2x Auction Founder Is Flipping the Wholesale Script—And Paying Dealers When They Sell Cars | Joe Neiman, President of DealerClub
Car Dealership Guy Podcast - A podcast by Car Dealership Guy

Today I’m joined by Joe Neiman, President of DealerClub, part of the Cars Commerce ecosystem. We dive into the details behind his $25M exit, how reputation-based wholesale is shaking up the auction block, why he’s paying dealers to sell on DealerClub, and more. This episode is brought to you by: 1. DLRdmv - Dealers, are you still stuck using outdated interstate titling methods? DLR50 from DLRdmv modernizes out‑of‑state titling by providing 24/7 sales tax, title, and registration fees, pre‑populated state-specific forms, through an online platform that directly integrates with your DMS. CDG listeners get 30 days of free full-service access to DLR50 on unlimited out-of-state deals. Head over to @ DLRdmv.com/CDG, use code POD30 to claim your free month today. 2. Qmerit - Selling EVs can have a lot of friction points. But home charging installation shouldn’t be one of them. That’s why dealers and automakers trust Qmerit — the go-to expert for home charging installations. Join Qmerit’s dealership partner program and start earning referral incentives on every installation. Visit @ qmerit.com/carguy to learn more. 3. Cars Commerce - The platform to simplify everything about buying and selling cars. Learn more at https://www.carscommerce.inc/ Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/ Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.com Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu Topics: 01:00 What inspired launching DealerClub? 03:22 How did you revolutionize wholesale auctions? 06:07 Why is trust crucial in auctions? 14:06 How to compete with CarMax/Carvana? 17:02 What fueled Dealer Club's rapid growth? 22:55 What's DealerClub's revenue model? 24:32 Why did you sell the business? 34:04 What market trends impact dealers most? 36:02 How do reconditioning centers boost efficiency? Check out Car Dealership Guy’s stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ x.com/GuyDealership Instagram ➤ instagram.com/cardealershipguy/ TikTok ➤ tiktok.com/@guydealership LinkedIn ➤ linkedin.com/company/cardealershipguy Threads ➤ threads.net/@cardealershipguy Facebook ➤ facebook.com/profile.php?id=100077402857683 Everything else ➤ dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.